{"created":"2025-01-19T01:19:27.916112+00:00","metadata":{"_oai":{"id":"oai:ipsj.ixsq.nii.ac.jp:00219134","sets":["1164:3027:10764:10968"]},"path":["10968"],"owner":"44499","recid":"219134","title":["MRHMDを用いた購買促進ショート動画提示システムの開発"],"pubdate":{"attribute_name":"公開日","attribute_value":"2022-08-15"},"_buckets":{"deposit":"4b5cf4e2-7f9e-4e9b-a669-e91a410c4424"},"_deposit":{"id":"219134","pid":{"type":"depid","value":"219134","revision_id":0},"owners":[44499],"status":"published","created_by":44499},"item_title":"MRHMDを用いた購買促進ショート動画提示システムの開発","author_link":["571242","571241","571243","571240"],"item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"MRHMDを用いた購買促進ショート動画提示システムの開発"},{"subitem_title":"Development of a purchase promotion short video presentation system using MRHMD","subitem_title_language":"en"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"情報提示1","subitem_subject_scheme":"Other"}]},"item_type_id":"4","publish_date":"2022-08-15","item_4_text_3":{"attribute_name":"著者所属","attribute_value_mlt":[{"subitem_text_value":"武蔵野大学データサイエンス学部"},{"subitem_text_value":"武蔵野大学データサイエンス学部"}]},"item_4_text_4":{"attribute_name":"著者所属(英)","attribute_value_mlt":[{"subitem_text_value":"Faculty of Data Science, Musashino University","subitem_text_language":"en"},{"subitem_text_value":"Faculty of Data Science, Musashino University","subitem_text_language":"en"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_publisher":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"情報処理学会","subitem_publisher_language":"ja"}]},"publish_status":"0","weko_shared_id":-1,"item_file_price":{"attribute_name":"Billing file","attribute_type":"file","attribute_value_mlt":[{"url":{"url":"https://ipsj.ixsq.nii.ac.jp/record/219134/files/IPSJ-HCI22199010.pdf","label":"IPSJ-HCI22199010.pdf"},"date":[{"dateType":"Available","dateValue":"2024-08-15"}],"format":"application/pdf","billing":["billing_file"],"filename":"IPSJ-HCI22199010.pdf","filesize":[{"value":"511.2 kB"}],"mimetype":"application/pdf","priceinfo":[{"tax":["include_tax"],"price":"660","billingrole":"5"},{"tax":["include_tax"],"price":"330","billingrole":"6"},{"tax":["include_tax"],"price":"0","billingrole":"33"},{"tax":["include_tax"],"price":"0","billingrole":"44"}],"accessrole":"open_date","version_id":"248dae3b-bb7a-47b5-95fc-ea04ec2d4785","displaytype":"detail","licensetype":"license_note","license_note":"Copyright (c) 2022 by the Information Processing Society of Japan"}]},"item_4_creator_5":{"attribute_name":"著者名","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"赤嶺, 佳名子"}],"nameIdentifiers":[{}]},{"creatorNames":[{"creatorName":"中村, 亮太"}],"nameIdentifiers":[{}]}]},"item_4_creator_6":{"attribute_name":"著者名(英)","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"Kanakao, Akamine","creatorNameLang":"en"}],"nameIdentifiers":[{}]},{"creatorNames":[{"creatorName":"Ryota, Nakamura","creatorNameLang":"en"}],"nameIdentifiers":[{}]}]},"item_4_source_id_9":{"attribute_name":"書誌レコードID","attribute_value_mlt":[{"subitem_source_identifier":"AA1221543X","subitem_source_identifier_type":"NCID"}]},"item_4_textarea_12":{"attribute_name":"Notice","attribute_value_mlt":[{"subitem_textarea_value":"SIG Technical Reports are nonrefereed and hence may later appear in any journals, conferences, symposia, etc."}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourceuri":"http://purl.org/coar/resource_type/c_18gh","resourcetype":"technical report"}]},"item_4_source_id_11":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"2188-8760","subitem_source_identifier_type":"ISSN"}]},"item_4_description_7":{"attribute_name":"論文抄録","attribute_value_mlt":[{"subitem_description":"現在，各 SNS プラットフォームにてショート動画サービスが配信されており，短い時間でユーザに有益な情報を提供している．ユーザは，日常的にショート動画を視聴しながら，商品情報の獲得や商品同士の比較検討を行っている．本研究では実店舗での商品購入において，頭部に装着した光学透過型ヘッドマウントディスプレイを通して商品を見た際に，商品にショート動画を重畳表示し，ユーザに商品に関する情報を提供することが可能なシステムを開発している．本稿では，上記デバイスを用いた購買促進のためのショート動画提示システムの実装方法ならびに TikTok 上の各ショート動画のエンゲージメントなどの付属情報を分析し，商品紹介に有効な動画選定アルゴリズムについて検討した結果を示す．TikTok の動画を分析した結果，商品紹介に適した動画には再生回数の多さよりもエンゲージメント率に特徴がみられることを確認した．","subitem_description_type":"Other"}]},"item_4_description_8":{"attribute_name":"論文抄録(英)","attribute_value_mlt":[{"subitem_description":"Short clip distributed on social networking sites such as TikTok provide users with useful information in a short time. Users routinely watch short videos to collect information about products and compare them. We are developing a system that can provide users with product information by displaying short videos near the product when they view the product using an OST-HMD (MRHMD) in an actual in-store product purchasing scenario. In this paper, we show how to implement a system that presents short videos to promote purchasing using MRHMD, and the results of a survey on the characteristics of videos on TikTok that are useful for introducing products. As a result of the analysis, we confirmed that videos suitable for product introduction are characterized by engagement rate rather than the number of views.","subitem_description_type":"Other"}]},"item_4_biblio_info_10":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicPageEnd":"4","bibliographic_titles":[{"bibliographic_title":"研究報告ヒューマンコンピュータインタラクション（HCI）"}],"bibliographicPageStart":"1","bibliographicIssueDates":{"bibliographicIssueDate":"2022-08-15","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"10","bibliographicVolumeNumber":"2022-HCI-199"}]},"relation_version_is_last":true,"weko_creator_id":"44499"},"id":219134,"updated":"2025-01-19T14:54:44.821941+00:00","links":{}}