@article{oai:ipsj.ixsq.nii.ac.jp:00214360,
 author = {細谷, 美月 and 山浦, 祐明 and 杉本, 知佳 and 佐々木, 美香子 and 中村, 聡史 and 高松, 英治 and 角南, 尚幸 and Mitsuki, Hosoya and Hiroaki, Yamaura and Chika, Sugimoto and Mikako, Sasaki and Satoshi, Nakamura and Eiji, Takamatsu and Naoyuki, Sunami},
 issue = {12},
 journal = {情報処理学会論文誌},
 month = {Dec},
 note = {日常生活において選択を必要とする場面は多く，その中でも商品選択の機会は多い．この商品選択における問題点として，選択に時間を消費してしまうことや，人気の商品ばかりが選ばれてしまうことがあげられる．これらの問題の解決策として，我々はポップアウトと呼ばれる視覚特性を選択の際に提示することで，商品の選択を誘導できるのではないかと考えた．そこで本研究では，ポップアウト機能を持つサイネージ型自動販売機を実装し，長期的実験を行うことにより，ポップアウトの有用性を検証した．結果として，ポップアウトされた商品の選択率が高いこと，ポップアウトされた商品を選択する場合の選択時間が短くなることや，ポップアウトの提示位置，ポップアウトへの慣れ，購入時の気温の違いによってポップアウトの効果に差が出ることが明らかになった．, In everyday life, people encounter many situations that require them to select something, and there are many opportunities to select a product. When selecting a product, people often face such problems that they spend too much time making a choice or tend to pick only popular items. As a solution for this, we focused on visual characteristics called pop-out, assuming that presenting the pop-out can induce people to select the target product. In this study, we implemented the signage vending machine, which has a function of pop-out and conducted a long-term experiment to investigate pop-out's usefulness. As a result, we revealed that the selectivity of the pop-out product is high, and the selection time of the pop-out product was short, and the effect of pop-out differs depending on the difference in pop-out presentation position, familiarity with pop-out, and temperature at the purchase time.},
 pages = {2079--2089},
 title = {ポップアウトが商品選択行動に及ぼす影響の調査},
 volume = {62},
 year = {2021}
}