{"links":{},"id":2009246,"metadata":{"_oai":{"id":"oai:ipsj.ixsq.nii.ac.jp:02009246","sets":["1164:2836:1772441028961:1777334272679"]},"path":["1777334272679"],"owner":"80578","recid":"2009246","title":["非特定テレビ視聴履歴データの分析に基づくホームチャンネル存在傾向の考察"],"pubdate":{"attribute_name":"PubDate","attribute_value":"2026-05-06"},"_buckets":{"deposit":"ede6d719-48d7-43d5-ae22-642a4577740a"},"_deposit":{"id":"2009246","pid":{"type":"depid","value":"2009246","revision_id":0},"owners":[80578],"status":"published","created_by":80578},"item_title":"非特定テレビ視聴履歴データの分析に基づくホームチャンネル存在傾向の考察","author_link":[],"item_titles":{"attribute_name":"タイトル","attribute_value_mlt":[{"subitem_title":"非特定テレビ視聴履歴データの分析に基づくホームチャンネル存在傾向の考察","subitem_title_language":"ja"}]},"item_keyword":{"attribute_name":"キーワード","attribute_value_mlt":[{"subitem_subject":"DPS","subitem_subject_scheme":"Other"}]},"item_type_id":"4","publish_date":"2026-05-06","item_4_text_3":{"attribute_name":"著者所属","attribute_value_mlt":[{"subitem_text_value":"岡山大学"},{"subitem_text_value":"岡山大学"},{"subitem_text_value":"読売テレビ放送株式会社"},{"subitem_text_value":"読売テレビ放送株式会社"},{"subitem_text_value":"読売テレビ放送株式会社"},{"subitem_text_value":"岡山大学"}]},"item_language":{"attribute_name":"言語","attribute_value_mlt":[{"subitem_language":"jpn"}]},"item_publisher":{"attribute_name":"出版者","attribute_value_mlt":[{"subitem_publisher":"情報処理学会","subitem_publisher_language":"ja"}]},"publish_status":"0","weko_shared_id":-1,"item_file_price":{"attribute_name":"Billing file","attribute_type":"file","attribute_value_mlt":[{"url":{"url":"https://ipsj.ixsq.nii.ac.jp/record/2009246/files/IPSJ-DPS26207035.pdf","label":"IPSJ-DPS26207035.pdf"},"date":[{"dateType":"Available","dateValue":"2028-05-06"}],"format":"application/pdf","billing":["billing_file"],"filename":"IPSJ-DPS26207035.pdf","filesize":[{"value":"1.5 MB"}],"mimetype":"application/pdf","priceinfo":[{"tax":["include_tax"],"price":"660","billingrole":"5"},{"tax":["include_tax"],"price":"330","billingrole":"6"},{"tax":["include_tax"],"price":"0","billingrole":"34"},{"tax":["include_tax"],"price":"0","billingrole":"44"}],"accessrole":"open_date","version_id":"e190702f-262f-4438-a2e1-b9b22ea8ae54","displaytype":"detail","licensetype":"license_note","license_note":"Copyright (c) 2026 by the Information Processing Society of Japan"}]},"item_4_creator_5":{"attribute_name":"著者名","attribute_type":"creator","attribute_value_mlt":[{"creatorNames":[{"creatorName":"松田,悠斗"}]},{"creatorNames":[{"creatorName":"林,虎太朗"}]},{"creatorNames":[{"creatorName":"池尻,拓巨"}]},{"creatorNames":[{"creatorName":"松田,裕貴"}]},{"creatorNames":[{"creatorName":"横田,哲弥"}]},{"creatorNames":[{"creatorName":"松田,裕貴"}]}]},"item_4_source_id_9":{"attribute_name":"書誌レコードID","attribute_value_mlt":[{"subitem_source_identifier":"AN10116224","subitem_source_identifier_type":"NCID"}]},"item_4_textarea_12":{"attribute_name":"Notice","attribute_value_mlt":[{"subitem_textarea_value":"SIG Technical Reports are nonrefereed and hence may later appear in any journals, conferences, symposia, etc."}]},"item_resource_type":{"attribute_name":"資源タイプ","attribute_value_mlt":[{"resourceuri":"http://purl.org/coar/resource_type/c_18gh","resourcetype":"technical report"}]},"item_4_source_id_11":{"attribute_name":"ISSN","attribute_value_mlt":[{"subitem_source_identifier":"2188-8906","subitem_source_identifier_type":"ISSN"}]},"item_4_description_7":{"attribute_name":"論文抄録","attribute_value_mlt":[{"subitem_description":"テレビ業界では，視聴者が日常生活においてテレビを視聴する際に頻繁に選択する特定のチャンネル（ホームチャンネル）が存在することが経験的に知られている．しかしながら，その実在性についてはデータに基づく検証はこれまで十分に行われていない．そこで本稿では，2022年10月から2023年3月までに取得された在阪5局の非特定テレビ視聴履歴データ（各月約140万台分）を用い，昼帯および夕方帯の最長視聴チャンネルと翌朝帯の最長視聴チャンネルの関係性を比較することで，ホームチャンネルの存在傾向を定量的に検証した．その結果，ランダムに20万台を抽出した場合にはホームチャンネルの存在傾向は比較的弱いものの，朝に特定チャンネルを中心に視聴するクラスタにおいては，昼帯・夕方帯の最長視聴チャンネルが翌朝帯の最長視聴チャンネルと一致する傾向が高く，ホームチャンネルの存在傾向が確認された．この結果は，ホームチャンネルの存在傾向が視聴パターンの分類により明確に把握できることを示し，番組編成や広告戦略への応用可能性を示唆している．","subitem_description_type":"Other"}]},"item_4_biblio_info_10":{"attribute_name":"書誌情報","attribute_value_mlt":[{"bibliographicPageEnd":"7","bibliographic_titles":[{"bibliographic_title":"研究報告マルチメディア通信と分散処理（DPS）"}],"bibliographicPageStart":"1","bibliographicIssueDates":{"bibliographicIssueDate":"2026-05-06","bibliographicIssueDateType":"Issued"},"bibliographicIssueNumber":"35","bibliographicVolumeNumber":"2026-DPS-207"}]},"relation_version_is_last":true,"weko_creator_id":"80578"},"created":"2026-04-28T10:10:17.102389+00:00","updated":"2026-04-28T10:10:20.946343+00:00"}